In today’s high-stakes sales environment, managers are grappling with an array of challenges that can stifle growth and efficiency. From…
AI has captured investors’ attention, turning tech companies like Nvidia and AMD into household names. Growth is driven by tech giants aggressively investing in AI infrastructure. Learn IDC’s latest views in this blog.
Enterprises must plan for AI skills now. Focus on enhancing employee capabilities, fostering a learning culture, and promoting AI-human collaboration to thrive in the AI age.
GenAI will transform marketing productivity and staffing. Leaders must plan now to redefine their organizations, roles, and practices.
Ensure your business is future-ready. Focus on three CX technologies that increase insight, trust, and engagement to confidently secure success.
As organizations prepare to deploy GenAI they must think through the technology change and process, workflow, and organizational structural changes that will be required to make best use of its business potential. It will also require close attention to the “human side” of the changes that GenAI will bring.
By diving into data-driven personalization, brands can effectively resonate with their audience, traverse the evolving currents of content marketing, and emerge as genuine pioneers of audience engagement in the digital age.
IDC introduces FoX Scorecards, a standard approach to measuring business value across all research domains promoting success in the digital business era.
Brands that merge automation and intelligent tools with human ingenuity and compassion will corner the market on good customer experiences.