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As a sales leader or salesperson, your success in closing deals depends on your ability to influence outcomes by guiding potential buyers from their current mindset to one where they believe your solution addresses their problem. Having extensive data about the company you are prospecting, their customers, partners, competitors, and broader market context enhances your knowledge and ability to connect with your audience.

Renewable and distributed energy resources continue to grow at a steady pace. As a result, utilities and power asset owners and operators are grappling with the ability to manage all the new clean technologies coming online in addition to re-evaluating traditional asset management practices. Renewable and distributed energy resources such as wind and solar are intermittent power resources which can create erratic shifts in electric supply and demand.

Today, enterprises are outsourcing their logistics business process services primarily to lower operating costs and transportation costs, which is not an atypical benefit sought after when outsourcing any business function. Beyond the main driver of cost savings, enterprises are challenged to manage customer expectations by improving product delivery and order visibility, managing risk and compliance, and continuously meeting SLA’s.

The proliferation of data types and quantities should be a major advantage for enterprise organizations. More data and more types of data should offer complex insights into challenges and opportunities in how the business runs and should lead to better decisions and business outcomes. However, ask any data analyst, and they’ll share this reality: data analysts spend a bulk of their time on search, data preparation, management, and governance activities, and not on data analytics where the true value lies.