As an emerging tech vendor, you know that it can be a struggle to use content marketing to create brand…
Agile promises self-organizing development teams but most organizations struggle to manage their teams in an Agile way of working.
IDC’s Serge Findling details the findings from IDC’s new, 2022 CIO Sentiment Survey and unlocks critical strategies for CIOs to thrive in such a turbulent time.
When IT departments traditionally have trouble demonstrating their value to organizations, there are ways to for IT to show that they are more than a cost center.
Cloud technology offers organizations ease of use, flexibility, scalability, and a rich set of services for their digital transformation. But the cost to enable cloud technology is often more than expected, causing organizations to exceed their budgets.
IDC’s Joe Pucciarelli provides three actionable steps for digital leaders to consider as they tune their organizations to create balance amidst the geopolitical, economic, and social volatility being experienced worldwide.
Agile pitfalls can negatively impact the full value of Agile. Where the business once asked, ‘Why does IT take so long to do everything?’ they might say, ‘Why has development become unpredictable and difficult to budget and forecast?’
IDC is seeing deliberate action being taken by CEOs to create a vision and strategy for the digital business era and to create new value. Insights from IDC’s 2022 Worldwide CEO Survey, a flagship study of 389 top executives from around the globe, will help tech vendors understand the priorities, investments and key success factors of CEOs in 2022.
. The global pandemic spurred an even greater acceleration of digital transformation, and as of 2020, digital program investment has surpassed non-digital program spend. Buying behavior has also changed. Today, leading marketers are rethinking traditional digital marketing teams, instead choosing to form teams focused on audience-based experiences,