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Frank Della Rosa - Research Vice President, SaaS, Business Platforms, and Industry Cloud

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Data is the fuel for modernizing and transforming business. While there is no shortage of data – IDC expects data to reach 175 Zettabytes by 2025 – insightful, relevant data is in much shorter supply. I experience this daily in the cloud-related inquiries I receive. In addition to generating timely and relevant insights from data, my role is also to make the data actionable for customers. This means providing the data in a more consumable format and context based on a deeper understanding of what the client needs.

Organizations rely on SaaS to introduce new capabilities to the business, accelerate time to value, and efficiently provide mobile workers with ubiquitous access to applications and information. “SaaS has been around for more than a decade. IT and business users have learned to trust in the reliability and security of today’s SaaS applications, facilitating a more strategic and integrated approach to SaaS adoption as a step toward transformation,” according to Frank Della Rosa, research director for SaaS and Cloud Software.