IDC’s Economic Impact Model quantifies the economic, ecosystem, and sustainability impact of information technology and companies at a global, regional or country level.
Today’s experience economy is largely focused on utilitarian dimensions of customer experience – factors like simplicity, speed, and convenience. However,…
Many organizations are now getting pre-pandemic cloud initiatives back on track, albeit with some very different requirements of vendors, technologies, and architectures.
IDC’s DX Summit and Future Enterprise Awards continue to celebrate the tech-enabled resilience of enterprises, as they navigate through the challenges and disruptions in the digitally changed world. The Future of Customers and Consumers (FoCC), one of the Future Enterprise benchmark categories, highlighted an exciting set of innovative digital transformations that focus on the customer at the center.
IDC’s Future of Customers and Consumers practice studies the relationship between consumers and business and the data and technologies that create frictionless customer engagement, superior customer experiences and customer loyalty.