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The business of IT is changing. Service providers moving away from pure infrastructure services, digital transformation, and the advent of the cloud have all created a major shift in dynamics in the traditional supply chain.

The market is evolving, and many companies are offering cloud services now. So, where will the market go in the next two years, and what role will technology vendors play in the success of the opportunities this trend represents?

IDC has seen a rising buyer interest in cloud app-centric platforms and the agility that the cloud affords. Recently at the IDC Directions 2019 conference, IDC presented on Multiplied Innovation: Scaling a Technology Revolution outlining new technologies that innovate at scale which underpin the growth of cloud applications into the future. This trend is reflected in many traditional Enterprise Content Management applications found in the IDC Market Glance: Content-Centric Workflow Ecosystem transitioning to cloud content apps to meet this growing demand.

Organizations rely on SaaS and SaaS applications to introduce new capabilities to the business, accelerate time to value, and efficiently provide mobile workers with ubiquitous access to applications and information. IDC recently completed its world-wide survey of 3000 SaaS buyers, spanning 14 countries and several dozen industries. This survey product, known as IDC’s SaaSPath, is designed to:

The industry cloud market is crowded and complex, where industry clouds are growing in number and across industries and solutions are springing out from horizontal technologies. There are several market segments that organizations need to take into account when evaluating their industry cloud needs. IDC’s definition of the industry cloud market shows the wide array of suppliers currently in the market, and how specialized needs have become.

While it would be an exaggeration to say that the last few years have been a golden age for technology companies, there’s no denying that things have been remarkably calm considering some of the seismic shifts taking place in the way that many organizations consume IT resources. That may be about to change, as a new market landscape begins to emerge at the same time as the global economy shows signs of losing steam. From the impact of a slowdown in China to the growing influence of service providers, here are 3 things you can expect to see in the IT market this year.

The SaaS market has been growing at rapid pace for several years, and that momentum shows little sign of slowing. While the market is dominated by a small handful of large vendors, the long tail of the SaaS market is filled with many up-and-coming companies who demonstrate tremendous innovation, and as such, are experiencing staggering growth. From a SaaS buyer perspective, expectations continue to heighten surrounding what software vendors should, and ultimately must, provide if they want to survive over the long term.

As 3rd Platform technologies continue to expand and evolve, businesses will need to continue to develop their digital transformation strategies to better provide customers the digital services and experiences they expect. Enterprise organizations are taking note; in the next two years, the number of “Digitally determined” organizations with a fully integrated enterprise-wide technology architecture will grow from 33% to nearly 90%. These organizations are committed from moving from an era of experimentation to multiplied innovation, the second chapter of IDC’s 3rd Platform technology framework.