Emerging vendors can increase revenue, secure investment funding, and strengthen strategy through analyst relations. Explore why this role is vital with IDC’s Dave Reinsel.
Think about all the connected “things” you carry with you or have in your home: Smart phones, iPads, PCs, fitness watches and many other devices. Some we’ve used for years, others are part of the growing Internet of Things (IoT). We use them frequently for communicating, connecting socially, monitoring our health and fitness or conducting business. All of this data is contributing to what IDC calls the Global DataSphere. You may not realize this, but as soon as you connect anything to the internet, you establish a data exchange relationship that adds to the world’s DataSphere until the device is disconnected.