Canadian Channel Partners Are Transforming to Prepare for the Digital Business Era. Get the latest insights from IDC’s Canadian partner channel report to inform your go-to-market channel strategy.
The Consumer Market Model quantifies consumer engagement and spending across dozens of opportunities, and IDC can help target opportunities through custom segmentations, competitive analysis, and consumer needs assessments.
Over the past few years, a growing number of organizations around the world have made bold pledges – and set…
The CPaaS market is driven by new tools and technology allowing providers to simplify, automate, and amplify customer experience excellence.
The digital world is reshaping how organizations build customer journeys using technology to gain competitive advantages and build positive customer experiences.
Companies are increasingly recognizing cloud computing’s ability to help businesses overcome macroeconomic pressures. As pressures rise, however, it is those…
The magic moments in a customer’s experience that create a loyal and trusting customer are getting smarter, faster, and more…
I recently had the opportunity to fly on a Delta Airlines flight for a conference and was offered a rather…
Eight years ago, IDC initiated its research on digital transformation, tracking early enterprise innovation and experimentation that typically focused on…